Environmental management as a competitive advantage

Over the past few years, environmental protection as a competitive advantage has gained a similarly high acceptance in marketing to, for instance, the quality or price of products and services. The forward-looking and systematic inclusion of environmental factors in political and business decisions harbours not only idealistic values, but also material and financial potential.

The ISO 14001 standard, as well as the EMAS regulation, offers a basis for environmental management systems that is accepted both across Europe and internationally. Certifications by authorised authorities that meet these standards are confidence-building and awareness-raising measures that have become well established on the market.

Certified environmental management allows:

  • Continuous improvement of the environmental management system
  • The identification of sources of error and their subsequent elimination
  • Competitive advantages from a targeted supplier selection that considers environment-relevant factors
  • Gain the trust of customers and investors as well as improving the public image through documented ecological approaches
  • Improved legal security and calculability of liability risks
  • Motivation and qualification of all employees
  • Reduced costs due to economical use of raw materials and energy

Ms Sindy Prommnitz is happy to answer any questions on this subject (Tel.: +49 30 2332021-45)

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AFNOR Groupe